There's a new way of looking at the world, and it doesn't involve looking at your wallet.
Instead, there's impact investing, which aims to make money that has a "profound impact on society," according to the World Economic Forum's annual list of the world's most socially responsible companies.
Companies that make a positive social or environmental impact are often more successful than those that simply try to make money.
"If you want to make money, you have to make money, and if you want to make money, you have to make money," the chief executive of Mangrove Capital Partners tells Bloomberg.
"You can't make money if you don't make money, and you can't make money if you don't make money."
According to the World Economic Forum, more than 50 impact investment funds have popped up in the European market in the past few years, and the trend is expected to continue.
"The pursuit of profit and the commitment to societal betterment are no longer at odds but are instead moving in harmony towards a sustainable future," the chief executive of Mangrove Capital says.
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Pedagogy of the Oppressed, a 1970s book by author Paulo Freire, envisions a world not as a given reality, but as “a problem to be worked on and solved.” That mentality is often applied to the greatest social entrepreneurs.